ANSWERCAST
Answer Cast is a series of insightful conversations with top executives of global organizations who are shaping the new world with their passion for technology, innovation, customer experience, and much more. Each episode of Answer Cast explores an untrodden path and answers several unasked and unanswered questions for CXOs in realizing their business dreams through Global Capability Centers (GCC). Answer Cast is your one source destination for all things GCC. Follow us on Twitter: https://twitter.com/ansrglobal and LinkedIn: https://www.linkedin.com/company/ansr-consulting/
ANSWERCAST
Crafting a Distinct Employer Brand and Culture in Small to Mid-Size GCCs
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Smitha Hemmigae
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Season 1
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Episode 17
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In this episode, Smitha Hemmigae, Head of Marketing, ANSR, and Richard Kemmling, Head of ACA Asia Pacific, delve into the unique challenges and opportunities faced by small to mid-size Global Capability Centers (GCCs) in establishing a strong employer brand and fostering a vibrant company culture.